Kate Spade vs Tory Burch- Facebook
By: Tanya Oberoi
Kate Spade:
Kate spade is a company that everything from bags to
shoes. There Facebook page posts promotional, discount codes, and info
graphics. Kate spade does use the 50/50 rule as they marketing there products
and also have the art of the product. Looking at the recent 25 posts I feel as
though this post was the most successful:
I think this was
interesting because everyone knows that they have handbags, shoes, watches and
they presented a new idea with technology but still associating themselves with
the brand. This post has 938 likes, 22 comments and 25 shares. Key words that
were used in this post were “fall is the season to get cozy. Since you’ll be spending more time
indoors, give all the digital devices you’ll be using a refresh with our latest
floral pattern: http://bit.ly/2cQiSkn.”
Kate spades page has
- · 2,896,894 likes,
- · 18,044 average comments
- · 5000 comments.
Tory Burch
Tory Burch is a company is from New York
and it cater to women ages 30-50. The company has various types of products as
well, starting from hand bands to coats to shoes. The type of content that Tory
Burch posts are promotional, discount codes and how to looks. TB posts are
definitely 50/50 rules because they do market their products as well take the
time to make it amazing. From the 25 posts I thought this post was the most
interesting:
I thought this was
clever because they could of just posted a pair of shoes with some clever line.
They presented this in a way where even though it maybe expensive you could
have 3 looks to it. Who wouldn’t want to
possibly buy it if you could get 3 looks out of it.
This post has:
- · 741 likes
- · 27 shares
- · 4 comments
The keywords that
were associated with this post was, One Boot, Three Looks
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styling tips.
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